Suppai Chew: Sour Soft Chewy Candy from Morinaga
“Morinaga Seika (森永製菓)” is a confectionery company that makes the long-selling soft chewy candy Hi-Chew.
The chew is known for having many variants, which include what I introduce here “Suppai Chew (すっパイチュウ: literally Sour Chew)”.
Suppai Chew (すっパイチュウ)
Based on some online sources, Morinaga Suppai Chew was first released in 2014 and now is available only in this “Metcha Umai (めっちゃうまい: Super Delicious)” lemon flavor.
The product is priced at 108 yen (about 1 USD), and as you can see in the photo above, 12 pieces of individually wrapped candy are filled in the package.
On the silver foil wrapper, short encouraging messages, such as “今日も頑張った! (You did your best today)”, are printed.
Suppai Chew, in fact, contains 8.4 to 21 mg vitamin C and 40 mg citric acid per piece (4.6 grams) that helps ease fatigue.
Suppai Chew is not too sour/acidic but is delightfully sweet and tart.
Throughout the white center, coarse delicious lemon powders are embedded, which makes this chew more addictive.
To put it in a nutshell, this Hi-Chew is also an Umai Chew!
Ingredients and Nutrition Facts
Lastly, for those who want to know the specific ingredients, nutrition facts, and calories of this Japanese treat, here are the labels.