Calbee Nure-Jaga: Soft Crunchy Wet Potato Chips

Commercial potato chips are conventionally crispy or crunchy right after opening and usually neither wet nor moist.

However, I came across one of the latter types at a convenience store the other day, which made me wonder, Can I like it?

The product named Nure-Jaga (ぬれじゃが) is from Calbee, which kind of assured me that it is probably okay and made me want to try it.

Calbee Nure-Jaga (ぬれじゃが)

Calbee Nure Jaga Ama-Kara Shoyu Flavor

Based on some online sources, the product Calbee Nure-Jaga (Price: 163 yen/about 1.3 USD) was once locally limited, but it recently has been made available at 7 Eleven nationwide.

I can guess Calbee got this idea of wet potato chips from Nure-Senbei rice crackers that have been a long-time favorite in my country, Japan.


Calbee Nure Jaga Wet Potato Chips

These potato chips are applied with Ama-Kara Shoyu (甘辛しょうゆ: sweet and spicy soy sauce), which infiltrates into the dough, making it moist.

Strictly speaking, these treats are not wet or limp. But they are soft and crunchy, and the surface is dry, not sticky.

Calbee Nure Jaga Soy Sauce-Flavored Wet Potato Chips

I think this snack has people divided, but I like it. The soy sauce flavor is not overpowering, and the crisps are well-seasoned and yummy.

Since I’m used to the texture of Nure Senbei, the soft crunchiness of these treats is a familiar thing to me, and I can accept it.

Ingredients/Nutrition Facts

Calbee Nure Jaga Ama-Kara Shoyu Flavor Potato Chips Ingredients Nutrition Facts Calories Label

White potato, Vegetable oil, Soy sauce, Brewed seasoning, Maltose, Starch decomposition product, Bonito seasoning, Kombu seaweed extract, Amino acid seasoning, Emulsifier, Caramel pigment, Acidifier, Spice extract

Nutritional Values

Nutritional Values per Bag (30 Grams)
Calories 152 kcal
Protein 1.6 g
Fat 9.0 g
Carbohydrates 16.1g
Salt equivalents 0.4 g


Hi, I'm Tomo, a Japanese blogger living in Niigata Prefecture, Japan. For the purpose of enriching your life, I would like to introduce things about Japan on this blog, especially unique Japanese products, cooking recipes, cultures, and facts and trivia.

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