Yuki no Yado: Long-Selling Sweet Senbei Rice Cracker

“Senbei (煎餅)” is a traditional Japanese rice cracker made of non-glutinous rice called “Uruchi Mai (うるち米)”, the staple food of the Japanese. The Japanese snack traditionally has a big round shape and is mainly seasoned with soy sauce or salt.

However, in modern times, Senbei comes in many different flavors and varieties, and some even have a sweet taste. In fact, the other day I went to a supermarket near my house and bought a package of Senbei of that kind.

Sanko-Seika Yuki no Yado 

Sanko Seika Yuki no Yado

The sweet Senbei rice cracker I picked up this time is the pictured Sanko-Seika’s “Yuki no Yado (雪の宿)”.

The Japanese treat “Yuki no Yado (雪の宿)”, which literally means “snow-covered lodge”, is a long-selling Senbei released in 1977 by “Sanko-Seika (三幸製菓)” Confectionery whose head office is in the city of Niigata.

As you can see in the photo above, what is associated with the product name, the illustration of a lodging place whose roof is entirely covered with white snow is printed on the package front.

Yuki no Yado Senbei Rice Cracker

As the word “Yuki (雪)” means “snow” in Japanese, the surface of this Japanese rice cracker is dotted with white icing, which also is associated with snow. Actually, the sweet taste of this Senbei mainly comes from the icing.


Sanko Seika Yuki no Yado Ingredients and Nutrition Facts

Next, let’s see the ingredients. According to the list on the back of the package, the Senbei, Sanko Yuki no Yado mainly consists of rice, sugar, skim milk powder, milk sugar, fresh cream from Hokkaido, Lactosucrose, gelatin, and powdered soy sauce.

From the ingredients, I guess the white stuff on the surface is made mainly with sugar, skim milk powder, milk sugar, fresh cream, and Lactosucrose.

By the way, the Yuki no Yado Senbei has 744 kcal per one bag (about 162 grams, 24 pcs) and contains 2.4 g salt equivalents.


Sanko Seika Yuki no Yado Senbei

Lastly, as for the taste, this Senbei is especially characterized by its milky, sweet white icing that makes the rice cracker addictive and one-of-a-kind. The cracker itself is lightly salted and has a light crispy texture that melts in your mouth.

In addition to the excellent texture of the Senbei, the taste balance between the rice cracker and the icing is so good, making the overall snack an absolute delight.


Hi, I'm Tomo, a Japanese blogger living in Niigata Prefecture, Japan. For the purpose of enriching your life, I would like to introduce things about Japan on this blog, especially unique Japanese products, cooking recipes, cultures, and facts and trivia.

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