Goen Choco: 5-Yen-Coin-Shaped Chocolate Dagashi Candy
A wide range of chocolate candy are available in Japan as well as in other countries. Each of those chocolate candies has its own distinctive characteristics and flavor that are differentiated from its counterparts.
However, a few differentiate themselves especially in appearance and today I purchased a representative example of such Japanese chocolate candies.
Goen Ga Aruyo (ごえんがあるよ)
What I bought this time is this milk chocolate called “Goen Ga Aruyo (ごえんがあるよ)” introduced by Tirol Choco in 1984. The chocolate candy of Goen ga Aruyo is dubbed “Goen Choco” by Dagashi lovers in Japan, by the way.
As you may know, the Japanese company, Tirol Choco boasts its flagship chocolate brand “Tirol Choco (チロルチョコ)“, which is one of the most popular Dagashi chocolate in Japan.
Actually, the Japanese phrase, “Goen Ga Aruyo (ごえんがあるよ)” can be interpreted in 2 ways, “Our paths will cross” or “There are 5 yen coins”, and from that reason the mascot designed after Japan’s 5 yen coin is seen on the package front of this product.
In fact, the milk chocolate of Goen ga Aruyo is shaped after the 5 yen coin, from which it is literally called “Goen (5 Yen) Choco”. In size, the Goen chocolate is a little bigger than the actual 5 yen coin, and in taste, the milk chocolate is simple and plain.
Although the Goen Choco packet was sold on its own for 5 yen in many Dagashi shops several decades ago, unfortunately I haven’t seen it being sold alone anywhere recently.
Last, according to the ingredient list on the back of the package, the Goen chocolate consists of sugar, cacao mass, whole milk powder, cocoa butter, vegetable fat and oil, cocoa powder, emulsifier, and flavoring.