Cheese Mochi: Echigo Seika’s Fluffy Puffed Rice Snack

When it comes to Japanese snacks with a cheese flavor, in Japan there are some unique products that probably can’t be found in other countries.

Echigo Seika Funwari Cheese Mochi

Representative examples of such cheese snacks include a combination of traditional Japanese food and cheese like what I purchased this time, Echigo Seika’s “Funwari Cheese Mochi (ふんわり チーズもち)”.

Echigo Seika Funwari Cheese Mochi 

Mochi rice cakesMochi rice cakes

As you may already know, “Mochi (もち)” is a traditional Japanese plain white rice cake made of glutinous rice called “Mochi-Gome (もち米)”.

Echigo Seika Funwari Cheese Mochi Snacks

Although cooked Mochi rice cake is usually chewy, stretchy, and very sticky, despite being made from Mochi Gome rice, these Cheese Mochi snack balls aren’t sticky at all, but super fluffy.

Actually, for the texture, the name of the product includes the word “Funwari (ふんわり)” meaning “fluffy” in Japanese.

The light yellow color of the treats comes from cheese powder mixed in with the puffed rice.

The cheese used in this snack is all from Hokkaido, the northernmost prefecture of Japan, and contains 25% raclette cheese and 50% cheddar cheese.

As this video shows, the puffed rice snack Cheese Mochi is crusty on the outside and super fluffy on the inside, so once you pop the rice puff into the mouth, it pleasantly melts.

Echigo Seika Funwari Cheese Mochi Super Fluffy Puffed Rice Snacks

In fact, the Echigo Seika Funwari Cheese Mochi is the fluffiest cheese snack I have ever eaten. In addition to being super fluffy, the Cheese Mochi rice puff has an addicting rich cheese flavor and is really yummy.

Where to Buy

So if you love cheese-flavored snacks, I highly recommend the Echigo Seika Funwari Cheese Mochi rice puff. The product is available at many supermarkets in Japan.


Echigo Seika Funwari Cheese Mochi Ingredients

Lastly, for those of you who are interested in the ingredients, here is the label. According to that, the Japanese puffed rice snack Echigo Seika Cheese Mochi mainly consists of vegetable fat and oil, Mochi Gome glutinous rice, cheese seasoning powder, salt, dextrose, sugar, cheddar cheese powder, trehalose, amino acids, and carotenoid.


Hi, I'm Tomo, a Japanese blogger living in Niigata Prefecture, Japan. For the purpose of enriching your life, I would like to introduce things about Japan on this blog, especially unique Japanese products, cooking recipes, cultures, and facts and trivia.

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