Marukawa Fusen Chewing Bubble Gum Cola Flavor

In Japan, the cheapest snacks and candies sell for 10 yen (about 0.1 USD).

Such cheap Japanese snacks and candies whose prices range from 10 yen to about 100 yen are called “Dagashi (駄菓子)“, which is particularly popular with children in Japan.

When I was a kid, there were quite a few small snack and candy shops that specialized in Dagashi called “Dagashiya (駄菓子屋)” around the country.

However, because of the changes of environments surrounding Dagashiya, the number of the small shops is decreasing year by year and they can rarely be seen now.

Instead, today Dagashi are available at supermarkets, convenience stores, drugstores and so on, and in fact the other day I bought small pieces of chewing bubble gum known as a Dagashi in a supermarket.

Marukawa Cola Fusen Gum 

Marukawa Fusen Cola Gum

What I purchased this time is this Marukawa’s Cola Fusen Gum, which makes me feel nostalgic because I loved the chewing bubble gum as a kid.

Just like Umaibo, the price of the cola-flavored bubble gum has never changed since I was small and even now it is 10 yen.

Therefore, it can be said that this Fusen Gum is one of the cheapest chewing gum in Japan. By the way, “Fusen Gum (フーセンガム)” is the Japanese word for bubble gum.

Maze Game

Marukawa Fusen Cola Gum Maze Game

On the back side of the outer paper wrapper, there is a maze game to give little kids a joy. However, as you can see in the photo, the possibility that you can reach the goal (ゴール) is 1/5.


Marukawa Fusen Cola Gum Lottery

Not only that, but inside the foil there is even a slip of lottery paper, together with a small piece of cola-flavored chewing bubble gum.

If the letters “あたり” are printed on the white paper, you can get one more piece of this chewing gum for free at the shop where you bought the gum. 

This time “ハズレ” appeared, which means that you didn’t win the lottery.


Marukawa Fusen Chewing Bubble Gum Cola Flavor

The chewing bubble gum is soft and its flavor lasts quite long. The taste was great as ever, really refreshing and so yummy.


Marukawa Cola Fusen Gum Ingredients

Lastly, according to the ingredient list, the Marukawa Fusen Chewing Bubble Gum Cola Flavor consists of sugar, dextrose, starch syrup, starch, gum base, softener, acidifier, flavors, and caramel pigment.


Hi, I'm Tomo, a Japanese blogger living in Niigata Prefecture, Japan. For the purpose of enriching your life, I would like to introduce things about Japan on this blog, especially unique Japanese products, cooking recipes, cultures, and facts and trivia.

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