Omochicchi: Morinaga’s Mochi-Like Soft Chewy Candy

The fruit chew from Morinaga Seika, Hi-Chew is one of the most popular Japanese candies widely enjoyed in the world.

Last year (2020), the leading Japanese confectionery company, Morinaga actually introduced a new soft chewy candy similar to Hi-Chew called “Omochicchi (おもちっち)” in Japan.

Morinaga Seika Omochicchi Candy Kuromitsu Kinako Flavor

I was curious about what the texture is like, and at last, I got the product in a 7 Eleven today!

Morinaga Omochicchi 

Morinaga Seika Omochicchi Soft Chewy Candy

From the name Omochicchi, people familiar with Japanese food can probably imagine how the texture of this Japanese treat is. Yes, it is like mochi as the video below shows.

The Omochicchi candy has a pleasant chew and is very stretchy! But unlike real mochi, it is not that sticky. 

Morinaga Omochicchi Mochi-like Candy Kuromitsu Kinako Flavor

Morinaga Omochicchi currently comes in 3 flavors, Kuromitsu Kinako, Milk, and Matcha, and these Kuromitsu Kinako Omochicchi well capture the taste and texture of Kinako Mochi

This was the first time I tried Morinaga Omochicchi, but it was quite good!

Ingredients and Calories

Morinaga Omochicchi Candy Kuromitsu Kinako Flavor Ingredients and Nutrition Facts Label

Lastly, let’s see the ingredients and nutrition facts. Based on the label on the back of the package, the mochi-like texture of Morinaga Omochicchi Candy seems to mainly come from the starch syrup. 

The other main ingredients are sugar, vegetable oil, Kinako (roasted soybean flour), gelatin, salt, and Kuromitsu (brown sugar syrup), and the Omochicchi candy has 119 kcal per bag (30 grams).


Hi, I'm Tomo, a Japanese blogger living in Niigata Prefecture, Japan. For the purpose of enriching your life, I would like to introduce things about Japan on this blog, especially unique Japanese products, cooking recipes, cultures, and facts and trivia.

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