Marukawa Marble Fusen Gum: Chewing Bubble Gum Dagashi

In Japan, there is a unique snack genre called Dagashi (駄菓子), which consists of cheap Japanese snacks and candies mainly marketed toward children. 

Dagashi comes in numerous varieties, many of which have been around for several decades, loved by many people.

Representative examples of such treats include Umaibo, Morinaga Ramune, and Tirol Choco, and this Marble Fusen Gum (マーブルフーセンガム) from Marukawa is also among them.

Marukawa Marble Fusen Gum

Marukawa Marble Fusen Gum is a chewing bubble gum ball that went on the market in 1959, and now, it has become one of the standard Dagashi varieties.

This Dagashi is so cheap (sold for just 20 yen per box) that even children can enjoy various flavors with little pocket money.

Features

These bubble gum balls have a thin, crumbly coating of colored sugar (purple: grape flavor, orange: orange flavor, pink: strawberry flavor), which gives the candy a shine, making it like marble.

Despite being cheap, they are fruity and have a pleasantly refreshing taste that anyone can like.

Besides, the box has a lottery inside. If あたり (meaning win) appears, you can get another for free at the store where you bought it, while the appearance of はずれ (lose) means you lost the lottery.

These chewing bubble gum balls are tasty, give children excitement, and my friends and I used to buy them at nearby Dagashiya shops when we were schoolboys. 

Ingredients

Lastly, for your information, here are the ingredients used in the Marukawa Marble Fusen Gum.